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Automotive Digital Marketing

ELEAD1ONE 3birds Marketing Predictive Modeling

3 Birds Marketing, a two-time Inc. 5000-ranked automotive digital marketing company partners with ELEAD1ONE, the benchmark in automotive software. The partnership will pair 3 Birds’ powerful integrated marketing, analytics platform, and revolutionary predictive modeling solution with the comprehensive ELEAD1ONE dealer-focused suite of services.

The combined offering enables automotive retailers to quarterback integrated, data-driven communications throughout the entire consumer lifecycle, generating superior results across key digital channels and traditional touchpoints while creating cost- and time-saving efficiencies within their store. Read More

Dealership Facebook Newsfeed Change

It’s the uproar that most online marketers were anticipating, yet didn’t know how they would adjust until it occurred. We’re almost two months into latest algorithm changes that affect your Facebook newsfeed, and while the return to individual-created content versus branded content implication is in full swing, some brands have been slower to adjust.

The issue – the number one social network, Facebook, announced on its blog in late June the unleashing of its most recent algorithm change, which places more of an emphasis on posts circulated by friends and family, pushing down posts by businesses and brands. Read More

blog-Feb-2015-snowpoclypse-v2

Thousands of dealerships have been affected by this year’s massive snowstorms. They have been faced with the decision to either close or ask their staff to work remotely. Even if your business needs to close for a day or two, your CRM’s Mobile App and web-based functionality should allow you to complete activities away from your desk. Here are a few tips to keep you and your team productive and the sales pipeline full.

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