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Automotive Leadership

Spending Time, Wasting Time

In an ironic twist, as leaders, we spend more time, wasting time on items that keep us from moving the needle. The 525,600 minutes in a year sounds like a massive amount of time, yet as we plow through our to-do lists, it may feel like chunks of time just perish into thin air. As leaders we can move mountains for our team to help them achieve, and make the unthinkable idea a reality.  But no pile of money can buy us an extra hour or two or five to lengthen our day to accomplish all that we want for ourselves and our team.

How Are We Spending Our Time?

The typical company leader spends 30% of their time in emails.  The other 70% of their time is spread across a variety of tasks from development to human resource issues and of course, sales. An informal study published a few years ago offered these five areas of focus for leaders in any industry.

  • Developing Strategy – what are our dealership financial goals and how will my team reach them?
  • Communication – your team cannot effectively reach the goals established if you as a leader have not communicated them effectively.  Communication needs to be consistent. It also needs to be swift when course corrections are needed.
  • Establishing and Creating a Culture – In short, we’re talking hiring. Finding the right people for your culture, and placing them in the right positions, so your employees are successful in executing the ultimate vision.
  • Assistance – Removing obstacles that prevent success reaffirms your commitment to your team’s success individually and for the dealership.  Assistance also comes with the understanding that “help” can come in the form of knowing when to get out of your team’s way.
  • Resources – Providing the resources needed to make your team’s jobs easier, and your efforts highly organized for effective customer follow-up and measurement.

Think about how these key areas fit into the dealership setting.  While being busy can be seen as a blessing for dealer leaders, it can cause us to lose focus on our primary job – to lead. Bill Wittenmyer, Partner at ELEAD1ONE, explains the key to maintaining focus on what matters. The shift minimizes time spent on minutiae that can keep you and your team from meeting their goals in his March 2017 AutoSuccess editorial “Spending Time, Wasting Time.”

Key Takeaways:

  • Tangible approaches to prioritizing your time to reinforce goals that need to be met
  • How fixating on reporting can be a hindrance not a help.
  • Waiting for the absolute perfect dealership tool can hold your team back from realizing success

Prioritizing your time allows you to be a better leader for the people who seek your guidance and direction. For tools, tips, and time hacks to help you save time, read the full article published in the March 2017 edition of AutoSuccess Magazine here.

Awarding Medals Before They've Gone to Battle

I have noticed a change in the last few years of the mindset established during the onboarding process with new employees. A sense of entitlement and accomplishment creeps in before the employee pencils their first deal or sets up their desk — if they are lucky enough to have a desk in the first place. I remember sharing a desk with a bunch of other new hires until I had earned the right to have my own workspace. And, please do not tell me it’s this generation or Millennials because I refuse to allow these fine people to be categorized that way, or in any way.

Let’s assume that anyone hired is qualified; the assumptions, however, should stop there. Managers face enough challenges with new recruits and retaining employees; we shouldn’t make it more complicated by anointing people before they even know your culture, your unique skill sets, and processes, the “go to” people in the organization or have produced a single thing. Read More

Buying Habits and the Customer Experience

Study: 60% of Millennials Buy a New Vehicle Every Three Years

Bill’s Corner: Perception vs. Reality: The True Customer Experience

Focus on Fixed Ops

Is Your Service Department Invisible?

Drive Customer Retention to Your Dealership

Digital Marketing Strategy

The Key to Local SEO” by DealerOn’s Greg Gifford

6 Tips for Your Next YouTube Video 

Facebook’s Ad-Targeting Options (Infographic)

Human Resources

The 6 Best Ways to Save Time at Work

“Caretakers, Playmakers, and Game Changers” by Dave Anderson

Headline Rewind

“You Are What You Did” and “Urgent Leadership” by ELEAD1ONE Partner Bill Wittenmyer

Inbound Service Calls: Maximizing the Human Experience

Press-Release

(Atlanta, GA) — May 25, 2016   — The leader in automotive CRM, customer contact management, and service drive technology, ELEAD1ONE announced it won four awards in the 12th annual Dealers’ Choice Awards by Auto Dealer Today. ELEAD1ONE is awarded two Diamond Awards for its virtual BDC and data mining technology, and two Platinum awards for its CRM and digital marketing platforms. This is the sixth consecutive year the Dealers’ Choice Awards recognized the company’s CRM platform. ELEAD1ONE has received a total of 12 awards this year: six (6) DrivingSales Dealer Satisfaction Awards, two (2) Automotive Website Awards, and four (4) ADT Dealers’ Choice Awards. Read More

I recently moved into a new house. The first day consisted of closing on the house I sold, followed by the new house closing. Afterward, as I approached my new home, I noticed my brand new refrigerator sitting in my yard with the door handles lying on the driveway. And, the people delivering my new toy were standing in my living room looking at doors trying to decide how they were going to get this monster into my kitchen. Read More

With our customer’s demand for a rapid response and an increasingly complex business environment, the need to evolve in our behaviors and in our thinking has no longer become optional.  ELEAD1ONE Partner Bill Wittenmyer contends that  changing the fight may be the best solution if you and your team feel your dealership’s growth has become stagnate.  Learn the four easy ways to evolve your business acumen in Bill’s February 2016 AutoSuccess Magazine editorial.

Read the Article Here