Equity Data Mining

Generate leads for car sales by increasing opportunities. Equity Data Mining helps do it faster, with higher grossing profits from leads already in a position to purchase.

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cars on dealer lot

Better Leads Mean Faster Sales

Provide actionable data and alerts to identify customers most likely to buy today and reengage them with strategic offers.

Sell to Current Customers

When you mine your database for existing customers in an equity position, you can sell more without spending more. It’s ultimately cost-effective to sell to a current customer than to acquire a new one.

Leverage Your Database

If your equity mining software doesn’t integrate with your CRM, you’ll double your efforts on data entry. Be sure you have access to the history and information crucial to providing an unprecedented buying experience.

Increase Inventory

Acquiring used cars at auction is expensive and risky. Help your dealership by acquiring preowned inventory at a lower cost.

How Automotive Equity Mining Software Helps Your Business

Loyalty and Retention

Retention starts by knowing your customers and engaging them at the right time with messages that elicit action.

More Service Opportunities

Service business fuels dealerships. Keep your Service lanes full consistently by knowing which customers are in a position for repairs.

Increase Sales Opportunities

Contact Us and Let’s Explore Your Dealership’s Specific Needs

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Recent Insights

What Does Gen Z Want in F and I products?

What Does Gen Z Want in F&I Products?

Generation Z is coming of age and beginning to slide into the driver’s seat. While this generation follows those that...
3 Min ReadMar 18Jason Swiech
Amplify Your Dealership Technology to Add Profit, Not People.

Amplify Your Dealership Technology to Add Profit, Not People

Faced with ongoing margin compression and changing customer expectations, auto dealers are working hard to find new ways to create...
3 Min ReadMar 11Jen Miller
Market Your Trained Technicians to Earn Service Business.

Market Your Trained Technicians to Earn Service Business

Despite swirling economic head winds, fixed operations remains a bright spot for franchised dealers. It’s the steady stalwart relied upon...
3 Min ReadMar 7CDK Global
Ease of Purchase Hits New High in February

Ease of Purchase Hits New High in February

Despite hurdles when it comes to affordability, more car buyers said it was easy to complete their purchase in February...
2 Min ReadFeb 27David Thomas
That’s a Wrap. Takeaways From N A D A 2024.

That’s a Wrap: Takeaways From NADA 2024

The camaraderie and partnership that comes with being at NADA were in full effect at this year’s show in Las...
3 Min ReadFeb 19CDK Global
Buyers Take the Wheel for Car Sales in 2024.

Buyers Take the Wheel for Car Sales in 2024

After three years of dramatic post-pandemic market swings, buyers in 2024 are poised to take back the wheel with plenty...
3 Min ReadFeb 13CDK Global
What’s the Key to Win the Automotive Service Wars.

What’s the Key to Win the Automotive Service Wars?

Although 2024 is shaping up to be a buyer’s market, new and used vehicles continue to be painfully expensive for...
3 Min ReadFeb 9David Thomas
Friction Points 2024

CDK Releases the Friction Points 2024 Study

The automotive industry has returned to somewhat of a pre-pandemic state at the end of 2023, but car buyers are...
1 Min ReadFeb 1CDK Global
The Game Changing Value of an Automotive C R M.

The Game-Changing Value of an Automotive CRM

The automotive industry is known for its love of acronyms and buzzwords. Most of the time we see dealers change...
4 Min ReadFeb 1Amber Good
Busting the Top Five Myths About the American Car Dealer.

Busting the Top Five Myths About the American Car Dealer

When you live and breathe the industry you work in, you tend to get a little protective of your colleagues...
5 Min ReadJan 29Barb Edson