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Digital Retailing

Auto Dealer's Guide to Digital Retailing

Atlanta, GA – April 24, 2018 – ELEAD1ONE today released a free eBook called “The Auto Dealer’s Guide to Digital Retailing.” Designed to be a resource for dealers, the eBook presents an in-depth review of the challenges involved with purchasing a vehicle online, and of current consumer and dealer expectations. Additionally, the eBook shares practical tips on how to prepare a dealership for changes associated with digital retailing.

“Dealers can no longer ignore rising consumer demand to complete at least some of the vehicle purchase process online, but many dealers have concerns about the technology,” said Bill Wittenmyer, Partner of ELEAD1ONE. “Our vision is that dealerships will remain central to the online car-buying process. This eBook presents a business model that expands opportunities, not limits them.”

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DealBuilder_Service1One_2018_AWA

Atlanta, GA – April 10, 2018 – ELEAD1ONE today announced that its DealBuilder digital retailing platform was honored with two 2018 Automotive Website Awards (AWA) at the NADA Convention & Expo. Additionally, ELEAD1ONE’s Service1One service retention suite took home an AWA award in the Fixed Ops category. The three awards were presented to ELEAD1ONE at a ceremony hosted by PCG Companies on March 22nd at the Aria Resort & Casino in Las Vegas, NV.

“Digital retailing was a major theme at NADA this year, and the response to our rollout of DealBuilder was incredible,” said Bill Wittenmyer, Partner with ELEAD1ONE. “We are thrilled that forward-thinking dealers are embracing this new technology as a way to attract new customers and improve their car-buying experience.” Read More