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Automotive News

NADA 2018 is just around the corner and digital retail is taking the spotlight as the must-see tech innovations for automotive dealers this week in Las Vegas.

ELEAD1ONE Partner Bill Wittenmyer and Hanna Lutz of Automotive News chatted about what it means to use digital retailing tools to meet customers where they want to be. Details from the interview are featured in the Automotive News article “Online Retailing Products Take the Spotlight”. Click here to download your copy. Read More

Service1One Lane Application Recall Masters

ATLANTA, GA – June 12, 2017ELEAD1ONE announces a partnership with Recall Masters Inc., the leading provider of automotive recall news, data, training, and communications, to integrate real-time vehicle recall lookup into the Service1One Lane Management App.

Determining recall status during the mobile check in and initial inspection process saves time, reduces friction and prevents unnecessary upsets between dealers and their customers. It also helps to eliminate the possibility of a recalled vehicle failing to be repaired during a visit to the service center. In addition, informing customers of a recall during the initial check in allows them to better plan their days.

Automotive Recall News in Real Time

“Trust can be a hard thing to establish with service customers. To discover that their vehicle needs to stay in longer for a recall repair – or even worse – that they have a recall which the dealership failed to repair, is not exactly great for customer relations,” said Chris Miller, President of Recall Masters. “Our integration with ELEAD1ONE’s Lane Management Application enables the dealership to inform customers about any open recall in real-time while the initial check in and inspection are done. This then helps build trusting relationships between automotive dealers and their customers.”

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ELEAD1ONE Xchange iMR

Participating dealers can now use iMR Match Funds for the ELEAD1ONE Xchange Tradeup Program

ATLANTA, GA – May 26, 2017ELEAD1ONE today announced that General Motors has approved ELEAD1ONE Xchange for the GM Dealer Technology Assistance Program (DTAP.)

Xchange uses intelligent data and equity mining technology triggered by service drive activity and DMS sales to bridge the gap between sales, service, and marketing. It provides a comprehensive customer acquisition and retention platform that connects dealers with consumers in a smarter way to build loyal relationships, increase market share and overall profitability. All GM dealers who are part of this program can now use iMR funds for Xchange.

In 2016, General Motors also approved ELEAD1ONE as an online service schedule vendor for its dealer’s digital marketing sites, which is eligible for reimbursement through GM’s Parts iMR Program. The SERVICE1ONE Online Scheduler solution allows consumers to shop for repair services and schedule appointments anytime, anywhere.
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Buying Habits and the Customer Experience

Study: 60% of Millennials Buy a New Vehicle Every Three Years

Bill’s Corner: Perception vs. Reality: The True Customer Experience

Focus on Fixed Ops

Is Your Service Department Invisible?

Drive Customer Retention to Your Dealership

Digital Marketing Strategy

The Key to Local SEO” by DealerOn’s Greg Gifford

6 Tips for Your Next YouTube Video 

Facebook’s Ad-Targeting Options (Infographic)

Human Resources

The 6 Best Ways to Save Time at Work

“Caretakers, Playmakers, and Game Changers” by Dave Anderson

Headline Rewind

“You Are What You Did” and “Urgent Leadership” by ELEAD1ONE Partner Bill Wittenmyer

Inbound Service Calls: Maximizing the Human Experience

CRM Mistakes Webinar

Stay ahead of the curve with Auto Dealer Live’s Automotive Roundtable featuring ELEAD1ONE Partner Bill Wittenmyer.  A 20-year veteran of the automotive industry, Wittenmyer contributed to this spirited discussion revolving around the importance of BDC, challenging the status quo of the typical sales team design, and why the lessons learned from the industry’s contraction may have been lost in the midst of a record-breaking 2015. Read More