Three Automotive CRM Trends to Improve Profitability in 2023

The Customer Relationship Management (CRM) system is a dealership’s trusted workhorse to capture, nurture, and convert vehicle shoppers.

Why It’s Time to Dust Off Your Dealership Marketing Playbook

Car dealership marketing is famous for flooding the airwaves with ads.

Sell on Experience vs. Brand to Beat the Car Inventory Shortage

With the current car inventory shortages, you’re likely stocking competitive used brands just to have something to sell.

Is Your Sales Team Ready for an AI Virtual Assistant?

With demand for vehicles currently outstripping supply, many dealers are looking for ways to streamline expenses and operate with fewer employees. In the Sales department, this means that staff are challenged to do more with less.

5 Must-Have CRM Security Features

Evaluating a new CRM requires a long checklist, and security features are one of the most important line items you should check off.

5 Tips for Overcoming Objections in Car Sales

Buying a car is a big, expensive purchase for many people. So, of course you’re going to hear a lot of objections to the sale. Don’t take “I need to think about it” personally. Your job is to be a consultant, and answer every question with the goal of finding the perfect vehicle and starting a relationship.

CRM Data Cleansing: Do you have dirty data in your CRM?

Turn your automotive CRM dirty data into clean data that delivers personalized experiences that your customers expect, while decreasing wasted time on missed opportunities.

Solve Staffing Headaches with an Outsourced BDC

Do you keep most services in-house to maintain control and brand consistency? You’re far from alone if you do. But doing it alone isn’t always best for your business— especially when it comes to business development.

5 Car Sales Text Message Templates that Work with Video for Today’s Market

Videos and texts are a perfect pair. Videos keep customers engaged and help build rapport. Texts deliver information fast and are hard to ignore. We’re conditioned to listen for that “ping,” so it’s no wonder 90 percent of texts are read within three seconds.

Is One-Price Right for Your Dealership? 5 Reasons to Say Yes.

A one-price auto dealerships lists vehicles at the pre-negotiated lowest price they will sell it for. This creates a no-haggle, hassle-free buying process for the customer, so they can make purchase decisions knowing the true price of the car.

How to Increase ROI: 4 CRM Customizations to Boost Sales Results

How well do your CRM processes match your established store processes? When the two don’t align, it can create problems.

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