Resources

Want to learn about automotive retail? Check out these ebooks, white papers, blog posts and more.

Automotive Customer Experience

How Data Drives the Customer Experience

The more data you have on your customers, the easier it is to tailor conversations and strategies to meet their individual needs. And that makes them happier.

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Multi-tasking is a Myth

Multi-tasking is a Myth: Prioritizing Your CRM Tasks

What’s the definition of multi-tasking? It’s doing a lot of things at once, and most often, that means doing them poorly.

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5 Tips for Switching CRMs

5 Tips for Switching CRMs

The decision to switch to a new CRM is not one to be taken lightly.

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5 Techniques to Fine Tune Your Dealership’s CRM

5 Techniques to Fine Tune Your Dealership’s CRM

Your CRM is an essential tool for most businesses, sure, but is your dealership using it to its full potential?  Many of today’s dealers

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How to Maximize Your Certified Pre-Owned (CPO) Program

How to Maximize Your Certified Pre-Owned (CPO) Program

Are the headaches associated with bringing vehicles up to certified pre-owned (CPO) program standards worth it?

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Using a Vehicle Exchange Specialist in Your Service Department

Using a Vehicle Exchange Specialist in Your Service Department

Using a dedicated vehicle exchange specialist in your service department can help identify more sales opportunities.

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Automotive BDC

Boost Sales & Service Revenue with a Hybrid BDC

Many dealers prefer using internal BDCs so they can keep control of leads and processes.

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My Tablet is Better Than Your Smartphone

My Tablet is Better Than Your Smartphone

Perception We have all been programmed to associate tablet usage with a professional digital experience in stores like Apple, AT&T an

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Do Car Shoppers Really Want to Buy Cars Online?

Do Car Shoppers Really Want to Buy Cars Online?

Manufacturers, dealerships and vendors are all rolling out digital retailing initiatives to sell vehicles online.

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Top Three Summer Service Campaigns

Top Three Summer Service Campaigns

It’s summertime, summertime, sum, sum, summertime…well, almost.

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