Tag Archives: car sales training

Fine_Tune_Your_Dealership_CRM

Your CRM is an essential tool for most businesses, sure, but is your dealership using it to its full potential?  Many of today’s dealers we talk to say no. In the May 2018 issue of Dealer Marketing Magazine, ELEAD1ONE’s Bill Wittenmyer leads a discussion on the five ways dealers can fine tune your dealership CRM to maximize its ROI and personalize every customer interaction.

Dealerships who don’t make their CRM a priority often end up amassing a database that becomes an incomplete and irrelevant expenditure. A recent Experian Data Quality study found that inaccurate data results in a 12% average loss of revenue to companies each year.

Establishing a customer-centric culture based on the execution of streamlined CRM processes that align with your business goals ensures clear communications, tracking, and relationship nurturing that lead to the sale.

In addition to your list of best practices that help your sales team maximize this valuable investment, you’ll learn:

  • Brevity isn’t always the best bet – the importance of leaving concise, yet clear notes for follow-up;
  • How to prioritize activities the proactive activities that fill your sales and service team’s pipelines;
  • Effective email campaigns and audience segmenting to deliver the right message at the right time;
  • Why using mobile apps leads to more manageable logging of all opportunities, and
  • Understanding the benefits of sharing data across your dealership group.

Get the full article 5 Techniques to Fine Tune Your Dealership’s CRM to read and share with your dealership team.

Prospecting_For_New_Customers_A_Lost_Art

As a salesperson, do you wait for leads and ups, or do you go out and actively prospecting for new customers?  No matter how great a salesperson you are, sales is a numbers game. If you want to sell more, you need to talk to more people. If you aren’t talking to enough people, you need to prospect. I believe that for the most part, prospecting for new customers is a lost art.

In today’s world, many salespeople believe that posting on social media constitutes prospecting. Although it could be considered a form of prospecting, it’s not nearly enough. Nothing beats genuine, in-person connections. Prospecting is the art of cultivating mutually beneficial relationships, which means you should not be prospecting just so you can make sales. That will happen as a byproduct, but it’s not your goal.

Prospecting is really about making friends—lots and lots of friends, and treating them well. Here are a few tips.
Read More

Selling_Cars_The_Magic_Formula_For_Success

Did you know that the self-improvement industry in the U.S. is a $10 billion market? That means there are a lot of people out there who are not achieving their goals. Of course, there are also dozens, if not hundreds of self-help gurus taking advantage of this situation and dishing out advice on how to be successful.

If only success were as simple as drinking a bottle of magic formula.

The reality is, whether you’re selling cars or performing oil changes, only you are in control of how successful you will be. Ultimately, it’s up to you to create your own formula for success. Expect it to take time and allow plenty of room for trial and error. Read More

ELEAD1ONE DigitalDealer 23 in Las Vegas

Join ELEAD1ONE’s team of automotive retail experts at the DigitalDealer 23 Conference and Expo in Las Vegas. The key event launches the Fall automotive industry convention season. Visit ELEAD1ONE at Booth 405 for your up close look at the game-changing Service1One platform that will help generate profit for your dealership today. Bill Wittenmyer, Partner at ELEAD1ONE, joins a list of automotive experts presenting at this year’s event.

Challenging Tradition: Building a Nonconventional, High-Performance Sales Team – How to Build and Grow a Supercharged Sales Team

Monday, September 18, 2017 | 10:00 a.m.-10:50 a.m. | Paris Las Vegas Hotel & Casino – Chablis Room

What is your management technique? In a market where educated consumers have more and more power, your sales plan is only as good as your team – and your leadership style. This fast-paced session will challenge your philosophy on management with unique, competitive strategies for building and retaining a high-performing sales team.

Bill Wittenmyer

 

Key Takeaways:

Review current industry trends and identify the right skill sets that drive your team to produce more with less.

Learn how to build a culture of accountability and continuous improvement through stellar coaching skills and motivational techniques.

Learn how to empower your team with modern technology to cultivate a customer-centric environment.

Plus, take away tips on embracing modern, cutting-edge sales tools and multi-channel communications technologies that will exceed the most discerning consumer expectations.  To learn more about Bill Wittenmyer, follow Bill on LinkedIn or Twitter @Billythekidwitt.

Demo GRAVITY and Service1One at DigitalDealer 23

Get a VIP Demo of ELEAD1ONE’s GRAVITY core platform:

  • Sales CRM: Put customer experience at the center of your universe with easy Deal Building solutions, mobile tools, and everything you need to connect with customers.
  • Service CRM (Service1One): Realize the power of video, mobile technology, and automation to deliver stellar service and generate profits.
  • Marketing: Amplify the right message at the right time with a cloud-based email delivery system, data-driven reporting, and a powerful Contact Center to boost your marketing efforts.

To reserve your time, please drop us a note here with your preferred day and time.