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5 Outbound Call Campaigns for Auto Dealers

Outbound call campaigns are highly effective for motivating customers to take action. Sometimes nothing beats the sound of a real human voice that’s friendly and knowledgeable reaching out to you on the phone.

For sales campaigns, you can either organize your sales team to conduct an outbound call blitz, have your business development center (or Virtual BDC) reps complete it, or outsource to a qualified BDC expert and have a warm handoff of hand-raisers to designated dealership personnel. On the service call side, it’s wise to have your BDC or an outsourced call center make the calls. Read More

Is your dealership planning to implement a digital retailing solution this year? If so, you’re not alone. According to a 2017 study by Root & Associates and CDK Global, more than half of dealership management has expressed interest in a digital retailing solution for their website.

Now that more tools are becoming available, it won’t be long before a small percentage of car buyers complete at least part of the purchase process online.

One of the first questions that dealers should ask when implementing a new solution is, “How can we best serve our customers during their online car-buying journey?” Read More

Introducing DealBuilder Digital Retailing

2018 is off to a running start at ELEAD1ONE, and our product team has been working hard to keep our resolution – to deliver the hottest customer experience technology in automotive. This week we’re unveiling DealBuilder, a digital retailing application that guides customers through the entire vehicle purchase process, wherever they are.

What Is DealBuilder

It’s clear that digital retailing is here to stay, so ELEAD1ONE envisioned and created a tool that allows consumers to start the vehicle purchase process online with DealBuilder Online or at the dealership with the aid of a salesperson and DealBuilder Showroom. Read More

Ranked #1 in Dealer Satisfaction, ELEAD1ONE Wins 7 Awards in 6 Categories

ELEAD1ONE will receive “Highest Rated” awards for six categories and “Top Rated” in one category in the eighth annual DrivingSales Dealer Satisfaction Awards during the upcoming 2018 NADA Show. As determined by the thousands of auto dealers who are part of the DrivingSales.com community, ELEAD1ONE received the highest dealer satisfaction ranking in CRM Sales Department, Desking, Inventory Merchandising, Lead Management, Mobile Applications, Owner Marketing / Equity Mining.

This is our fourth consecutive year to be recognized as the “Highest Rated” award for CRM Sales and Lead Management. Customer experience drives everything we do at ELEAD1ONE, so we are immensely honored that our clients take time out of their busy schedules to recommend our company. These awards solidify the ELEAD1ONE team’s continuous hard work and dedication to client success.

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Customer Experience

As a seasoned road warrior, I don’t always look forward to the next airport, cab ride or hotel destination. There are definitely some aspects of traveling that are forgettable. However, over the years I have developed a list of favorites, as in favorite restaurants and hotels to visit.

When I walk into these places, I am immediately greeted like an old friend. They know my name, they know what I like and everything is ready for me. The service is authentic, meaning it feels real. I believe the employees in these establishments are genuinely happy to see me (if they aren’t, they sure do a good job pretending).

When I have a great experience somewhere, I will also sign up for its email list. Not only do I sign up for it, but I will actually open the emails to see if there are any special offers being promoted the next time I visit that hotel or restaurant. If there aren’t, that’s okay. I choose to go there anyway because of the experience.

Think about your service experience. When a customer pulls into your service lane, are they immediately greeted like an old friend, or are they ignored for several minutes because your service advisors are too busy helping other customers? Read More