Resources

Want to learn about automotive retail? Check out these ebooks, white papers, blog posts and more.

5 Must-Have CRM Security Features

Evaluating a new CRM requires a long checklist, and security features are one of the most important line items you should check off.

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5 Tips for Overcoming Objections in Car Sales

5 Tips for Overcoming Objections in Car Sales

Buying a car is a big, expensive purchase for many people. So, of course you’re going to hear a lot of objections to the sale. Don’t take “I need to think about it” personally. Your job is to be a consultant, and answer every question with the goal of finding the perfect vehicle and starting a relationship.

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CRM Data Cleansing: Do you have dirty data in your CRM?

CRM Data Cleansing: Do you have dirty data in your CRM?

Do you keep most services in-house to maintain control and brand consistency? You’re far from alone if you do. But doing it alone isn’t always best for your business— especially when it comes to business development.

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Solve Staffing Headaches with an Outsourced BDC

Solve Staffing Headaches with an Outsourced BDC

Do you keep most services in-house to maintain control and brand consistency? You’re far from alone if you do. But doing it alone isn’t always best for your business— especially when it comes to business development.

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5 Car Sales Text Message Templates that Work with Video for Today’s Market

5 Car Sales Text Message Templates that Work with Video for Today’s Market

Videos and texts are a perfect pair. Videos keep customers engaged and help build rapport. Texts deliver information fast and are hard to ignore. We’re conditioned to listen for that “ping,” so it’s no wonder 90 percent of texts are read within three seconds.

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Is One-Price Right for Your Dealership? 5 Reasons to Say Yes.

Is One-Price Right for Your Dealership? 5 Reasons to Say Yes.

A one-price auto dealerships lists vehicles at the pre-negotiated lowest price they will sell it for. This creates a no-haggle, hassle-free buying process for the customer, so they can make purchase decisions knowing the true price of the car.

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How to Increase ROI: 4 CRM Customizations to Boost Sales Results

How to Increase ROI: 4 CRM Customizations to Boost Sales Results

How well do your CRM processes match your established store processes? When the two don’t align, it can create problems.

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5 Car Sales Email Templates for Today’s Market

5 Car Sales Email Templates for Today’s Market

Less inventory to sell also means that many salespeople are sitting idle right now. Why not put them to work sending targeted emails to customers and prospects?

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Can F&I and Modern Retailing Co-Exist?

Can F&I and Modern Retailing Co-Exist?

Today’s consumers demand — and deserve — a fast and modern way to buy cars.

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Go Mobile and Keep Control

Go Mobile and Keep Control

Mobile technology has revolutionized car shopping.

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Car shopping is evolving. Your marketing must evolve with it.

Consumers are increasingly choosing their own path to a vehicle purchase, whether it is online to in-store or entirely online.

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